Corporate Gifting E-commerce · 2025
GiftingnCo
A redesign of a Singapore corporate gifting store on Shopify — a warmer, clearer storefront built around quotes, minimum orders and lead times.
The Story
Challenge, approach, build.
The Challenge
GiftingnCo is a corporate gifting company in Singapore. Its Shopify store worked, but it read like a generic template: a banner image carried the homepage, and products that are really sold by quote showed a placeholder $0.00 price. Details a business buyer needs first, such as minimum order quantity and lead time, were not shown up front.
The Approach
We redesigned the storefront around how corporate gifting is actually bought. Product pages now lead with what a buyer needs to decide: a clear “Price on Request” state, the minimum order quantity and the lead time, with “Add to Enquiry List” and “Request a Custom Quote” as the primary actions. The look moved from a generic template to a warm cream-and-orange system with an editorial serif for headlines, drawn from the brand's own colors.
The Build
The storefront runs on Shopify with a redesigned theme. The homepage gained a category mosaic, a four-step “How it works” flow (browse, share your brand, approve a design mockup, receive) and product cards labelled with minimum quantities and custom branding. A sticky header keeps a “Get a Quote” button in reach on every page, and collection pages gained category filters with product counts and sorting.
Key Features
- “Price on Request” and per-unit pricing states instead of a placeholder price
- Minimum order quantity and lead time shown on every product
- “Add to Enquiry List” and “Request a Custom Quote” actions
- Printing and shape options presented as selectable choices
- Category filters with product counts, plus sorting
- A four-step “How it works” flow from browsing to delivery
Before & After
What changed.
Homepage
Collection page
Product page
Blog
Gallery
A closer look.
On Mobile
On a phone.
Technology
Stack & tools
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